On January 22, 2020 the World Economic Forum (WEF) as a partner of the United Nations announced the launch of Food Action Alliance (FAA) which they “catalysed“, with the help of the International Fund of Agricultural Development (IFAD) and Rabobank.
The FAA is a “coalition of organizations and initiatives” set up “to tackle an urgent historic challenge: to reshape the way we think, produce, supply and consume food,” to aid in the “transformation” of currently “unsustainable food systems” for both the growing population and in order to meet the United Nations’ Sustainable Development Goals (SDGs) .[1, 2, 3, 4, ]
The FAA is said to build on the extensive experience of WEF’s New Vision for Agriculture initiative which was launched in Davos 2010 to help world hunger. [6, 7, 8] It “is a ‘platform of platforms’ bringing together an unparalleled global network of public-, private- sector and non-state actors and existing initiatives and platforms to mobilize and coordinate collective investment and action to deliver on national food systems strategies and support a transition to improved food systems.” [4]
From this they hold a “Food Systems Summit”
The Rockefeller Foundation weighs in with a “Reset the Table” report in July 2020 stating “America faces a hunger and nutrition crisis unlike any this country has seen in generations”. Food is on the Agenda-menu.
By mid-2022 the Dutch farmers get a taste for what is instore for “transformation”.